Posted on July 10, 2007
I have a friend in New York City that owns a publicity business. Many of her customers are unreasonably demanding and expect her to make them famous for a fee. These demon customers wear out her staff (emotionally) and probably cause turnover. My advice to her over the years was to fire these unreasonable customers …
Posted on July 9, 2007
For the last seven years or so, I’ve been a huge proponent of experential marketing. It all started with The Experience Economy by Pine and Gilmore. They argue that business is a stage (much like the rest of life) and that winning companies will differentiate and profit by staging an experience that is “engaging and …
Posted on July 8, 2007
Last night, Jacqueline and I had a thrilling time at the Hollywood Bowl. The Decemberists (with the LA Philharmonic), Andrew Bird and The Band Of Horses played to a packed house. We had great seats and more importantly, I was fully prepped to have a great time. How? I did my research! I listened to …
Posted on July 6, 2007
Ed Deming was the king of quality. He taught the Japanese how to make quality radios, cars and office machines. He eventually taught American giants, wounded by Japanese competition, how to put quality into their products in the 80s. When he lectured, he would often ask managers, “What is your job?” They would reply with …
Posted on July 5, 2007
July 4 is the last official holiday of the Summer. Next stop, Labor Day. As people ease back into the office today, seize the moment and be the first to tap them for business. I have learned that, over the years, holidays create good moods-tired bodies and a great opportunity to do some business. While …
Posted on July 3, 2007
This is a call back to my Lovecat days of Love Is The Killer App. For years, I have advocated living in Abundance and giving away our intangibles. This video post is taken from my new DVD, The Likeability Factor. The film was shot at Prince’s Paisley Park studios last year. Besides my lecture on …
Posted on July 2, 2007
About 10 years ago I stumbled upon a great Monday morning exercise in gratitude. Every Friday, I would write down the names of three people that made a diffference to me that week (in my business life, for example). I might think of one of my coordinators, a supply partner or even an agent. Over …
Posted on July 1, 2007
This week’s music pick is a classic funk record. I bumped into it at the Melrose swap meet in LA a few weeks back. For years, The Funky 16 Corners has been my go-to soundtrack for a night of funk and fun. This record is even better. Texas Thunder Soul (1968-1974) is 2 CD set …
Posted on June 30, 2007
Is it just me, or is texting catching on with the grown ups? It started with one friend that I was meeting for dinner. He texts me that he’s running a minute late. Cool. Didn’t even know how to use the function. Later that night, he texts me that it was fun. Next thing I …
Posted on June 28, 2007
Quick, look at your watch, what time is it? Now look at the clock on your computer desktop. What time does it show? Now find out what time your coworker has on their cell phone. Same time? We live in a non-sync world where “see you at 10:00am” is a loose promise. You might be …
