Posted on March 16, 2008
My modern music pick this week is In The Future by Vancouver based band Black Mountain. This record fits nicely with Monster Magnet and the Black Keys. At some times, it reminds me of what X might sound like if they were formed in the indie-age. These songs are great. The first seven tracks are …
Posted on March 13, 2008
Here’s an excerpt from my new training DVD: The Dirty Dozen Rules Of Email Etiquette: Rule 4: Think before you forward At one of the companies I did research at there was a saying. If you want something to go global, telephone, telefax, or tell Deborah, and then you’ll get the job done. Deborah was …
Posted on March 12, 2008
Do you have a problem with long URLs when you write newsletters or emails? Do they wrap around, take several lines or sometimes get cut off? This can happen all the time when you are promoting Amazon books (their URLs are really long sometimes), Ebay items, Facebook pages, etc. This is especially true if you …
Posted on March 11, 2008
One of the best ways to make a difference is by adopting one of your business partners as a mentee. Stanley Marcus Jr. did just that for broadcast.com back in 2000. His company, Neiman Marcus, had hired us to webcast their annual launch of their big book luxury holiday catalog. Even though I was just …
Posted on March 10, 2008
Check out this video excerpt from my keynote address at ISPA’s national conference in Dallas a few years ago. The Wheezer Story Moral to the story: Sometimes when you hit the Dip, you need to suck it up and finish. Especially if everyone is watching you. Buy one of the last few copies of my …
Posted on March 9, 2008
This week, I’m recommending In Our Nature, the brilliant new album from Jose Gonzalez. It’s just him and his acoustic guitar. He’s Argentine, by way of Sweden, which makes for a rich blend of textures and sounds. His cover of Massive Attack’s Teardrop is deep, dark and moody. If you like Rodrigo y Gabriela’s records, …
Posted on March 7, 2008
Is it just me, or is texting catching on with the grown ups? It started with one friend that I was meeting for dinner. He texts me that he’s running a minute late. Cool. Didn’t even know how to use the function. Later that night, he texts me that it was fun. Next thing I …
Posted on March 5, 2008
We all know about the hidden costs of goods and services, such as reconciliation and inventory control. They eat away at our bottom line and usually become visible once we look in the rear view mirror. There is a difference between the price of something and its real cost. Think of it as price + …
Posted on March 4, 2008
Whether you have your own business or work for one, you need to know what’s being said about it in cyberspace. When is the last time you Googled yourself? Take one hour this week and enter your name or your business name (in quotation marks so it limits the search results to an exact match). …
Posted on March 3, 2008
In her wonderful book, The High Purpose Company, Christine Arena makes the argument that companies need to adopt causes that are so tied to business, that the company’s value proposition would fall apart without it. Finding the right one is a matter of innovation and in my mind, on the bleeding edge of the business …
