TIVO the next big game

With football season underway, I thought I’d post this time saving reminder about games. This applies to big games you want to see, such as a your favorite college team or Sunday/Monday night football. The sports media gang is smug in their belief that, unlike American Idol, they are TIVO-proof. You have to watch the …

Be an old friend instead of a bridge troll

I spoke at a marketing conference yesterday in El Salvador. The county is experiencing rapid growth in broadband internet penetration as well as mass media products. As a result, soon most people will have too much media to choose from. Additionally, the upper middle class is starting to get access to digital video recorders and …

Give your customer the Big Cheese

If you want great customer service, eliminate any filters between the customer and the owner. Mark Cuban (broadcast.com now Dallas Mavs) taught me this by example. Any customer of either company, be it a business customer or a basketball fan, can complain to Mark directly via email. He reads every one of them. That changes …

Buy your children their own domain

When I was growing up, the most thoughtful gift I would get from a family member was a savings bond. Remember? If you waited ten years, it was worth $100.00. It also taught me how to save and think about investing. Today, there is a new opportunity for you in thoughtful gift giving: The gift …

Promote yourself to second in command

Sometimes you have to act “as if.” As if you owned the company. As if you were the chairman or CEO. As if you actually cared about the company’s long term reputation. As if you took accountability for the lives of your coworkers. Too often, you let the title on your business card keep your …

Set aside four hours to get one good hour of work done

I blogged a few weeks ago about David Lynch’s wonderful autobio book: Catching the Big Fish. His life, much like most of ours, is all about creativity and execution. You come up with an idea, then you make it happen. Most of execution is actually a series of smaller creative ideas, to solve the challenges …

Take a full three day weekend

For the first time in three years, I don’t have a speaking gig over the Labor Day break. Yahoo! Labor Day is an important day to take off, because you won’t have another one until Thanksgiving — and that will have some serious obligations attached to it most likely. Christmas is much the same, time …

Rehearse the future

Horst Rechelbacher, the founder of personal care product maker Aveda, has a great way of leveraging meditation to sharpen his business effectiveness. At the end of each day, he spends a few minutes recollecting his day’s activities and accomplishments. He puts himself in a quiet space, closes his eyes and plays back the day’s game …

When you are wrong, run a correction

I spoke at a publisher’s conference in 2004 and had a chance to hob nob with several major newspaper editors. At a lunch, I asked several of them as to how the policy of front page corrections came about. What I found out was not only interesting, it was insightful. Newspapers run corrections on the …

Give the people what they want

Last night Jacqueline and I went to see the Black Crowes on their reunion tour. I’ve been a fan of theirs for years and some of their songs (Jealous Again, She Talks To Angels) are among my favorite Southern Rock classics. They totally disappointed me. Apparently, Rich Robinson (Chris’s brother and guitarist) has had a …