Posted on July 28, 2009
Social media is truly shaping up as Web 2.0. The original promise of the web is being delivered via new tools and a community of content. I was part of Web 1.0 (1996-200?) and while much has changed, the promise of the web stays the same. (Check out this slide from a 1999 Yahoo sales …
Posted on July 27, 2009
Dr. Norman Vincent Peale’s book, The Power Of Positive Thinking is packed with life changing ideas and easy to implement daily do’s. One of them is simple: If you are worried, do something physical. According to Dr. Peale, you won’t get any better sitting and stewing! So many people I talk to these days are …
Posted on July 24, 2009
Photos of yourself will confront you with your true nature I admire photographers, in fact, many of my Facebook friends (and best friends) take photos for a living. Photos capture so much more than an image, they capture an emotional point in time with respect to humans. Recently, I stumbled across a few of …
Posted on July 23, 2009
Mary Wells Lawrence may be one of the brightest minds in the history of marketing and advertising. Several decades ago, she was working on an ad campaign for Alka Seltzer. Up until that point, the recommended dose was to dissolve one tablet in water. She found some research that suggested that taking two tablets in …
Posted on July 22, 2009
Last December, the New York Times ran a side splitting story about people who send emails or texts while under the influence of alcohol (Drunk, and Dangerous, at the Keyboard). Funny, but true, we can wreck our lives over email if we’ve been drinking! In the study behind The Dirty Dozen Rules of Email Etiquette …
Posted on July 21, 2009
Another week on Twitter, more lessons learned. This edition of Twitter Tuesdays will feature an interview with an online marketing maven I’ve known since 2002, David Berkowitz (Director of Emerging Media and Client Strategy at 360i). He’s been online since the beginning and been through the various phases of web progressions (from Geocities 2 blogging …
Posted on July 20, 2009
Every year, I buy dozens and dozens of records that represent the annual crop of new music. By new music, I mean original-cool-indie or breakthrough (any genre twist will do). My search is bigger than just trolling for great songs — I'm looking for the spirit of the times. (Check out my 2008 picks.) The …
Posted on July 17, 2009
What’s the difference between Calamari and squid? Five bucks and branding! In other words, Calamari is widely more appealing (even to squeamish kids) than squid because of the image associated with it (crispy, delicious, etc.). When it comes to getting your next job or business partner, you must be appealing and desirable to land your …
Posted on July 16, 2009
Layoffs are still happening. In some cases, cash strapped companies are letting their second or third wave of employees go to conserve cash for operations. Because the recessions come to different industries and sectors at different times, some managers are grappling with their first ever “Reduction In Force.” Over the last decade, I’ve studied …
Posted on July 15, 2009
The mobile phone has not helped the quality of calls we make. In fact, mobile phone conversations are usually pretty lame: choppy, distracted, banal and often interrupted. When someone calls me, and they are ordering a burger as they talk to me, it is not a very good experience. Over the last year or so, …
