VIDEO: Get ready for the Responsibility Revolution!

As you know, I’m in full-on relaunch mode with Saving The World At Work.  Last November, in the middle of the economic meltdown, I flew up to SF and did a taping with BNET for Saving The World At Work.  They call these Book Briefs.  They did copious research for the taping script, and the …

Green meetings change the world

One of my recent bits is: The only reason to have a meeting is to change the world. How does a meeting do this?  By setting an example and evangelizing a message.  This is done by event design, content, educational offerings, networking situations and meal-time experiences.  Meetings can teach themes (strive, reach, innovate, etc.) or …

Leverage the Law Of Reciprocity

Today’s post will offer a free excerpt from Saving The World At Work.  For the rest of September, I’m continuing my relaunch campaign for the book.  If its message resonates with you, please consider my special offers during this period, or better yet, join the campaign and help spread the word. In the book, I …

Oh hush your mouth!

Over the last few weeks, three high profile people have failed to shut their mouth — and landed in hot water as a result!  Joe Wilson (“You Lie!”), Serena Williams (“I will shove this ball down your throat!”) and Kayne West (“Beyonce made the best…”) all said what was on their mind at the time. …

Corporate Social Responsibility Is Dead

Yesterday, Ad Age’s Good Works blog posted an essay I wrote provocatively titled: Corporate Social Responsibility Is Dead.  The article is aimed at marketing professionals with a simple message: Don’t do the right thing because you have to — Do great things (as a company) because you “get to”.   Read: CSR is dead  It’s …

I challenge YOU to start it back up

Here’s my manifesto on “the end of the recession.”  Besides selling books and raising money for NAUDL, my relaunch promotion is aimed at inspiring people just like you to get back to big-thinking and long-living.  Please forward this video to your friends.  THE RECESSION IS OVER, IT IS TIME TO START IT BACK UP!

How a retweet can enrich your library (a promotion)

Through September 30th, I’m going to give away my library of GREAT books on sustainability, branding, leadership, CSR and innovation.  I’ve got a lot of duplicates as well as books that I’ve read/scanned notes, etc.  Many of them could enrich your business and leadership life!  Here’s the promotion: On Twitter, tweet the splash page for …

One person can start a movement, even @ Microsoft

Today is the day I relaunch Saving The World At Work!   Check out the special offers (free DVDs, free conference call) for my relaunch. For the next few weeks, I'll be promoting the book on this blog by giving away excerpts and advice from the book.  The first installment is an inspiring and informative …

First one back to Long gets to be the Phoenix

Today I issued a press release (It’s Time To Get Back to Long Thinking Ideas).  This is related to tomorrow’s re-launch of my book, Saving The World At Work.  True to Maslow’s theories of human nature, the recession has caused many of us to go short term in our thinking.  Employee development programs are cancelled. …

The complicated nature of shortcuts

I live up in the Hollywood HIlls, and my office is down in Toluca Lake (just outside of Burbank).  For the first year I drove down the major roads (Laurel Canyon to Riverside).  It took about 20 minutes. Last year, a neighbor told me about a neighborhood shortcut that would save me time and gas.  …