Your network is your net worth.
So why don’t you invest time in it?
Think about it. Much of your future rides on one of your network contacts. Your network of personal relationships, filed in databases like Outlook or Yahoo’s Address Book, is the number one source of opportunities and solutions for you.
Yet you don’t invest much time in it at all. You probably spend five to ten times more personal effort making sure your Inbox is empty — yet that yields very little value. Time invested in entering personal contacts, spending time with them and keeping the relationship fresh is much more valuable time spent.
Recommended: Do the random refresh exercise every Thursday for the next four weeks. Here’s how the exercise works: You randomly pick three names from your rolodex or address book. Call them on the phone and devote fifteen minutes to playing catchup. Agree to do something with at least one of them, even if it is just a call or lunch in the future. The whole month’s effort should cost you less than four hours, yet potentially yield something great. Try it and report results later under comments.
Read: Never Eat Alone by Keith Ferrazi (A great book on networking)
