In my first book, Love Is The Killer App, I advised that we should only spend 20% of our precious reading time consuming fast food media (cable TV, USA Today, etc.).
Alas, due to my hectic travel schedule and the hotel industry's habit of placing a USA Today at my door every day, I've developed an unhealthy media diet.
I've been working on the same book for over a month, yet read USA Today cover to cover almost every day. And it usually states the obvious and at best goes an inch deep into ideas.
Don't get me wrong, it is important to keep up with current events. So, on the go forward, I'll stick to reading the Business and main sections of the New York Times (a great publication), and pull my book out on planes and go back to reading and learning deeply.